Privacy Policy

1. Introduction

Reserve Tax Advisors ('we,' 'our,' or 'us') operates the website www.reservetaxadvisors.com (the 'Site'). This Privacy Policy explains what information we collect, when you visit our Site, how we use it, and your rights regarding that information. Our Site is purely informational. We do not collect sensitive personal information such as Social Security Numbers, financial records, tax documents, or payment details. The only personal information we collect is what you choose to provide when submitting a contact inquiry. By using our Site, you agree to the practices described in this Privacy Policy.

2. Information We Collect

This data is collected in aggregate and is used only to understand general Site traffic and improve performance. It is not linked to your personal identity.

3. How We Use Your Information

We use the information we collect only for the following purposes:

• To respond to your contact form submission
• To schedule a consultation at your request
• To analyze and improve Site performance
• To maintain the security and proper operation of our Site
• To comply with applicable legal obligations

We do not use your information for advertising, targeted marketing, or any purpose not listed above.

4. How We Share Your Information

We do not sell, rent, or trade your personal information. We may share information only in the following limited circumstances:

5. Cookies and Tracking Technologies

Our Site uses cookies — small text files stored on your device — to improve your experience and analyze Site traffic. We use two types of cookies:

• Essential Cookies: Required for basic Site functionality
• Analytics Cookies: Used by Google Analytics to collect aggregated, anonymous traffic data

You can disable or delete cookies at any time through your browser settings. To opt out of Google Analytics specifically, visit tools.google.com/dlpage/gaoptout.

6. Data Retention

Contact form submissions are kept only as long as needed to respond to your inquiry, plus a reasonable follow-up period. Automatically collected technical data is retained according to our hosting and analytics providers' standard schedules. You may request deletion of any information you submitted through our contact form at any time by contacting us directly.

7. Data Security

Our Site uses SSL/TLS encryption (HTTPS) to protect all data in transit. Contact form submissions are transmitted securely to our internal email system.

8. Third-Party Links

Our Site may contain links to external websites. We are not responsible for the privacy practices of those sites and encourage you to review their individual privacy policies.

9. Your Privacy Rights

Depending on your state of residence, you may have the right to access, correct, or delete personal information we hold about you, and to opt out of any marketing communications. Washington State residents may have additional rights under the Washington Privacy Act (WPA). To exercise any of these rights, please contact us using the data in Section 11.

10. Children's Privacy

Our Site is intended for adults. We do not knowingly collect information from children under 13. If you believe a child has submitted information through our Site, please contact us and we will promptly delete it.

11. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When changes are made, we will update the Effective Date at the top of this page. Continued use of our Site after any update constitutes acceptance of the revised policy.